AI Is Changing the Workplace: But Human Creativity Still Wins
Generative AI is transforming how we work, market, and create, but here’s the powerful truth: AI still needs human brains for fresh ideas, insight, and innovation.
In this inspiring TED Talk, marketing expert Jessica Apotheker breaks down how professionals—especially marketers and entrepreneurs—can find their unique lane in the age of AI. Whether you’re naturally driven by data, strategy, or creativity, there’s a place for you to thrive.
💡 This talk offers: ✔ A realistic, hopeful view of AI’s role in business✔ Insight on balancing technology with human creativity✔ Practical guidance for future-proofing your skills
If you’re building a digital business, upgrading your mindset, or navigating the future of work, this is a must-watch.
Let’s stop fearing AI and start using it strategically while leaning into what makes us human. 💥



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